Challenge: How does Garmin find new ways to tell some of the amazing stories from our consumers.

Insight: Podcast are being consumed at a growing rate and while you might not things of Garmin as a podcast outlet, our audience was hungry for the content during their long runs, bike rides or even cross country travels.

Solution: Give our audience a platform to tell their stories about their life on the outside. These stories ranged from aviation rescues to insights from a sports psychologist. All told around the Garmin line up.